Clothes Packaging Is Failing Brands
When your customer receives a damaged or plain box, your brand pays the price. Up to 34% of online clothing returns are caused by packaging damage. This is lost money and reputation for your business. Each return can cost 10−10-10−20 in shipping, product, and customer trust. When this keeps happening, people do not order again. Your packaging is the first thing a person sees, but it is often weak, boring, or bad for the earth.
Why Bad Packaging Causes Brand Pain
Lost Sales and Returns
A box that fails does not only lose the product inside; it loses customers forever. Over 68% of buyers will not come back after two poor unboxing experiences. If the box is weak, rain or crushing in transit will damage shirts, dresses, or accessories before they arrive. Wrinkled or ruined clothes tell customers your brand does not care.

Problem | Customer Impact | Brand Loss |
---|---|---|
Package Damage | Returns, re-shipping | Higher costs, lost trust |
Bland Box | No social shares | Less online buzz |
Plastic Bags | Eco-unfriendly image | Missed modern shoppers |
Eco-Guilt and Regulations
The world is changing. People want companies to take care of the earth. Each year, the clothing industry throws away 180 billion polybags. Shoppers see your plastic waste and may choose another brand—the loss can be permanent. New laws in Europe and other places now fine brands up to 4% of revenue for not using green packaging. 40% of landfill waste in apparel is packaging. Your business cannot afford to ignore this.

Brand Is Invisible
Boring brown boxes and plastic bags do not let your product shine. People forget your name. But 81% remember brands with unique custom packaging. Social posts about “wow” unboxing drive new sales, but only for brands who look special on the outside.
EVERTHAN Custom Clothing Packaging That Wins Every Time
Protect. Impress. Save the Earth.
EVERTHAN has 10+ years in packaging with a trusted factory in Qingdao, China. We use the best machines, like the Heidelberg 6-color+1 printer from Germany, for super-clear designs and sharp colors. Our team helps from start to finish. You can choose box shape, size, material, and print. We check quality every step. You get strong, beautiful boxes fast, every time.
Main Features:
- Total Eco Materials: All our boxes meet eco-friendly standards. Pick recycled kraft mailers, compostable options, or plant-based inks.
- Heavy-Duty Build: No more crushed boxes! We use durable designs, double-walled options, and protection that even heavy shipments can pass.
- Brand Power: Choose foil-stamped logos, QR-code care instructions, or special inserts (samples, coupons) that make unboxing a show.
- Full Customization: Try our live design lab! Get an instant quote. Make your box as unique as your brand.
What Makes EVERTHAN Strong
Our Factory Power
- Over 10 Years in Business: Reliable, fast, and skilled.
- Advanced Machines: Printing from Germany for sharp logos and true colors.
- Your Team: Designers, engineers, and support at every step.
- Logistics: Fast global shipping so you meet your deadlines.
Environmental Promise
All products pass eco-standards. Switching to options like our Kraft Mailers cuts your packaging’s CO₂ by up to 75% vs. old plastics . We source FSC-certified paper and use green printing whenever possible .
ROI and Happy Customers
Customers will pay 5-10% more for earth-friendly, custom boxes. Brands switching to recycled or compostable materials cut returns, gain new fans, and avoid fines .
Make Your Brand Stand Out: Custom Packaging That Sells
Custom Matters: Studies show 59% of customers try a new brand just for fun packaging. Social and word-of-mouth bring new business—especially when every mailer is photogenic.

Unboxing Features Customers Love
- Foil logo – catches the light
- QR codes – scan for brand story or care tips
- Inserts – surprise, delight, and inform
- Eco info – certificates and sustainability wins
Table: Retail Packaging Trends and Benefits
Feature | Customer Win | Brand Benefit |
---|---|---|
Recycled Mailers | Guilt-free shopping | 68% loyalty lift |
Compostable Materials | Easy disposal | 73% rebuy rate |
Double-thick Corrugation | No crushed orders | 22% fewer returns |
Custom Printing | Feels special, memorable | More repeat sales |
Foil/Tissue Add-ons | “Instagrammable” moments | 32% sales jump on share |
Why Choose EVERTHAN? Because Results Speak
Switching to better packaging is proven to cut costs, earn fans, and protect the earth—while keeping your brand top-of-mind .
- Lower Return Rate: Less damage = more profit.
- Stronger Brand: Stand out on social, get shares, grow.
- Green Future Ready: Meet EU and US environmental rules now and in 2025.
